"Learn How to Small Talk!"

Emmy Award winner, Finnish-American Casting Director and Producer Bonita Pietila gave tips to Nordics in creative industries in Los Angeles. 

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Nordic Nights, a series of networking events organized by a Danish company NordicLA, brings together the Nordics in creative industries. The idea is to give a platform to experienced and successful “Nordic Risk Takers”, a place where they can share experiences and tips on how to make it in Los Angeles and in the entertainment industry.

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The series kicked off with Finnish-American Casting Director and Producer Bonita Pietila, who has no less than three Emmy Awards on her resume. She was the casting director "The Simpsons" for 28 years.

Bonita Pietila shared insights on her early years in the business. She also talked about what it was like later to work on a huge show. She shared tips on how to make it in Hollywood and the risks you need to take to get there. Attendees at the event also got to enjoy an exhibition of 12 iconic pieces of art from The Simpsons from her private collection.

Bonita Pietila’s main message to people was to find what your good at and focus on that. It’s all about what you can offer to the company you want to work for and how to market yourself the best way possible. The key to success is self-confidence and making sure that you are just as good, if not better than the competitor is.  To make your way to the top you need to get your foot in the door with your own skill set, work hard and learn as you go. She encouraged the sometimes quiet and shy Nordics to make an effort in talking to people, learning how to small talk and to be approachable. And as you become successful, don’t forget to take time to listen the and help others.

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Nordic Nights are great for people who are still trying to find their network; to meet fellow Nordics and the local industry people. They also offer a valuable resource for local industry.  In these events, they can expand their knowledge of the Nordic region, find potential partners and start-up companies and even meet new upcoming Nordic talent.

The first Nordic Night was a great success! This is a good way to strengthen the Nordic cooperation on the West Coast.

The events are supported by the Consulate General of Finland in LA.