Sibelius, Nokia and – Cool Finlandia?

By Dan Steinbock, February 2011

Photo: Jari Eklund/Tekes
Leap into the future: Clean water is one area in which Finland can offer expertise and augment its brand – not a bad idea on a summer day, either.

What will form brand Finland as we move farther into the 21st century?

During the past decade, Finland has been one of the most competitive economies worldwide, despite recent erosion in rankings.

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